1:1 Coaching, Made Simple

The plan was never the problem.

You didn’t fail those diets. They failed to adapt to you. 40,000+ people have made their last restart with a real coach who adjusts the plan to your body, your schedule, and your actual life.

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★★★★★4.87
1,448 verified reviews
40,000+
clients coached
54
certified coaches
Macros Inc 1:1 coaching
Why coaching works

Plans are static.
Bodies aren’t.

Every app, meal plan and program you’ve tried gave you a plan for the person you were on day one. Then your body adapted, life happened, and the plan didn’t. That’s the whole story of why they stopped working.

  • 01You log your food and training. Your own food, nothing banned.
  • 02Your coach reads it every week and spots what a formula can’t.
  • 03The plan changes before progress stalls. Targets follow your actual response.
  • 04Repeat until it’s just how you live. The goal is you, running it yourself.
Every diet works at first.
The difference is what happens at the stall.
Goal Start The stall

On your own: the plateau settles in, the regain follows. You’ve lived this line.

With a coach: the stall triggers an adjustment, and the loss continues to goal.

Your coach

You don’t pick a coach.
We match you with the right one.

No scrolling through profiles, no gambling on your own pick. Tell us about you, and we pair you with the coach whose expertise fits your goal and your life.

  • 01Tell us about you. A short intake when you join, about 10 minutes.
  • 02We match you to the coach whose expertise fits your goal and life.
  • 03Not clicking? Switch free. One message, no questions asked.
The team
54 certified coaches on the team

Your match is in here. Chosen for you, not by luck.

Their specialities

Whatever you’re working with, someone on this team specializes in it. That’s what we match on: not just your goal, but your history, your schedule, and your stage of life.

Fat loss after 40 Menopause & hormones GLP-1 support Ending yo-yo dieting Strength training Busy family schedules Emotional eating Building muscle Home & travel workouts Long-term maintenance

And if the fit isn’t right? Switch coaches free, any time, with one message. Client-coach fit matters too much to leave to chance.

Inside the app

This is what a week of coaching actually looks like.

Not features on a list. A real rhythm: you live your life and log it, your coach watches the data and adjusts. Here’s a typical week.

Your coach
Typically replies within hours
Example week
Tuesday
ClientWork dinner went long last night. Over on fat, barely hit half my protein. Feeling like I blew the week already.
CoachYou didn’t blow anything. One dinner is noise, the week is the signal. Don’t compensate by under-eating today. Hit your normal targets, front-load protein at breakfast and lunch, and we’re back on track by Thursday.
Friday
ClientScale’s been stuck at the same number for 10 days. Is this the plateau thing?
CoachYour weekly average is actually still trending down. Daily weight is lying to you. Measurements are down 1cm at the waist too. No changes yet. If the average flattens through Sunday’s check-in, I’ll adjust Monday.
Monday
CoachCheck-in reviewed. Average did flatten, so I’ve made the adjustment (right here →). Small, deliberate change. Nice week of logging, especially Tuesday’s recovery.

Week 6 adjustment

After Sunday check-in
Calories1,850 → 1,795
Carbs185g → 170g
Protein150g → 150g
Daily steps8,000 → 9,000

Coach’s reasoning: weekly average flattened for two weeks with logging accuracy high, so this is true adaptation, not noise. Small deficit bump plus steps keeps the loss moving without touching protein or your training fuel.

Example exchange, details changed. Every client’s thread looks different.

The evidence

What clients actually say.

Verified reviews, pulled live. No cherry picking.

Simple pricing

How much support do you want?

Every tier includes nutrition and fitness coaching with a real 1:1 coach. The only difference is how closely your coach is involved, and you can move up or down any month.

No contracts. Ever.

One month at a time. Stay as long as you need, leave when you’re ready, come back whenever you want. We’re trying to get you results, not keep you paying forever.

Accountability
Light touch

You know your plan. You want someone making sure you actually follow it.

$99 /mo

Nutrition and fitness coaching included

  • Custom-built plan from your coach, around your goals, equipment and schedule
  • Monthly video check-in (20 min)
  • Coach reaches out once a week
  • Monthly stats snapshot
  • Replies within 48 hours (email, no instant chat)
Start Accountability
Most clients start here
Building
Hands-on

You want a coach shaping the plan, not just watching it.

$179 /mo

Nutrition and fitness coaching included

  • Everything in Accountability, plus
  • Plan reviewed and adjusted weekly
  • Monthly video check-in (20 min) + 3 weekly written check-ins
  • Coach reaches out twice a week
  • Stats snapshot with coach commentary
  • Replies within 24 hours
Start Building
Committed
Full attention

Your coach spots problems before you notice them.

$299 /mo

Nutrition and fitness coaching included

  • Everything in Building, plus
  • Plan adjusted in real time from your weekly logs
  • Weekly video check-ins (20 min)
  • Coach reaches out five times a week
  • Priority replies
Start Committed

Every tier: cancel or switch anytime · HSA / FSA eligible

Accountability$99/mo Building$179/mo Committed$299/mo
Cost per day About $3.30 About $5.90 About $9.85
Plan creation Custom-built by your coach, around your goals, equipment and schedule Custom-built by your coach, around your goals, equipment and schedule Custom-built by your coach, around your goals, equipment and schedule
Plan adjustments Reviewed monthly Reviewed and adjusted weekly Adjusted in real time from your weekly logs
Response time 48 hours (email, no instant chat) 24 hours Priority response
Check-ins Monthly video check-in (20 min) Monthly video check-in (20 min) + 3 weekly written check-ins Weekly video check-ins (20 min)
Proactive outreach Coach reaches out once a week Coach reaches out twice a week Coach reaches out five times a week
Progress report Stats snapshot Stats snapshot + coach commentary Stats snapshot + coach commentary
Yes. There’s genuinely no contract underneath. You pay one month at a time, and the only commitment is the month you’ve already paid for. Stop whenever you want, come back whenever you want.
Any month. Most people start on Building, and plenty step down to Accountability once the results are in and maintenance is the job. Moving up or down takes one message.
Anyone can hand you numbers. Our free calculator already does. Coaching is what happens when the numbers stop working: your weight stalls, your schedule blows up, your appetite changes, and someone adjusts the plan and explains why, not just what.
No. We’re not signing you up for five days of HIIT or a 10K plan if that’s not your thing. Fitness is built around what you’ll actually do, and enjoy, because the workout that gets results is the one you stick with.
On a GLP-1? Coming off one?

The medication changes your appetite. It doesn’t build the skills.

Our coaches work alongside your prescriber on the two problems the medication doesn’t solve.

While you’re on it

Lose fat, not muscle.

With appetite suppressed, the biggest risks are quietly under-eating protein and losing lean mass along with the fat. Your coach makes sure the weight you lose is the weight you want to lose.

  • Protein-first targets sized to protect muscle while intake is low
  • Training programmed to keep strength and lean mass through the loss
  • Practical food strategies when appetite and tolerance are unpredictable
When you come off it

Keep the result when appetite comes back.

This is where regain happens, and where almost nobody gets support. We build the off-ramp: a planned transition, not a cliff edge.

  • A structured transition plan for the months after your last dose
  • Hunger-management and portion skills rebuilt while stakes are low
  • Targets adjusted week by week as your appetite normalizes
See coaching plans

The honest bit: we’re coaches, not doctors. Medication stays between you and your prescriber. We handle the part the prescription doesn’t cover.

Questions first?

Not sure yet? Talk to a human.

Ask anything by message, or book a quick call. No pressure, and no decision required today.

By message

Text us. A human texts back.

Ask anything: how it works, whether it fits your situation, what a coach would say about your goal.

Average reply under two hours on weekdays.

By call

Book a 15-minute discovery call

A quick chat to figure out what you need and the honest best next step, even if that isn’t us.

No pressure. Just straight answers.

Coaching FAQ

Everything you’re wondering, answered.

Macros Inc coaching is a personalized, one-on-one nutrition and fitness coaching program. Each client is paired with a certified coach who creates a customized plan based on their goals, lifestyle, preferences, and experience level. Our mission is to provide evidence-based guidance that delivers real, sustainable results.
Coaching includes:
  • Personalized nutrition guidance based on your goals & lifestyle
  • Optional workout programs for all fitness levels
  • Weekly check-ins and regular feedback
  • Monthly video calls with your coach to review progress and adjust your plan
  • Daily messaging support with your coach
  • Educational resources to help you build lasting habits
  • Access to the Macros Inc client portal and community
You’ll communicate directly with your coach through our coaching app. You can send messages any time, and your coach will respond within 24 hours at the latest, but often within hours to minutes. Our system supports ongoing feedback and daily interaction.
Yes. All coaching packages now include a monthly video call with your coach. It’s a dedicated time to review your progress in depth, talk through any challenges, and make sure your plan is set up for the month ahead.
Tracking macros is a core part of our coaching philosophy because it provides measurable data. However, your coach can adjust your plan if you prefer a simpler approach such as portion control, calorie tracking, or focusing on food quality and habits. Coaching is all about what works for YOU, and we’ll work with you to find whatever method best fits your life.
Macros Inc combines expert coaching with education and community support. Unlike generic programs or one-size-fits-all templates, we create plans that evolve with your progress. Our goal is to empower you with the knowledge and confidence to manage your health long after coaching ends.
After signing up, you’ll complete a detailed intake form. We then match you with a coach who aligns with your goals. Your coach will review your intake, send you a welcome message, and begin crafting your personalized plan, typically within 24–48 hours.
Absolutely. Client-coach fit is important. If at any point you feel like your coach isn’t the best match, just reach out to support and we’ll find the right fit for you, no questions asked.
Whether you want to lose fat, gain muscle, improve energy, or just feel better, our nutrition coaching helps you get there with realistic, science-backed strategies. We meet you where you are and help you develop confidence with food choices.
Our coaches work with clients of all levels, from complete beginners to seasoned athletes. If you’re just starting out, we’ll focus on building consistency, confidence, and foundational movements, tailoring everything to your schedule and goals.
Yes! We work with a large team of certified coaches, each with specific expertise. During onboarding, you can request preferences and we’ll pair you with someone experienced in areas like fat loss, strength training, lifestyle coaching, or performance optimization.
No gym? No problem. Our fitness coaching is highly adaptable. Whether you train at home with bodyweight or have access to a full gym setup, your coach will build a program that maximizes what you have and supports your goals.

Still wondering something? Message the team. Average reply is under two hours on weekdays.

Make this your last restart.

Pick a plan, meet your coach within 48 hours, and never face a plateau alone again.

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★ 4.87 from 1,448 reviews ✓ 40,000+ clients coached ✓ No contracts, cancel anytime ✓ HSA / FSA eligible