1:1 online coaching

Online weight loss coaching that adjusts when your body does.

A real coach reads your week and changes the plan before it stops working. Built around the school run, the job, and the dinner you didn’t plan. 40,000+ people have made this their last restart.

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4.87
1,448 verified reviews
40,000+
clients coached
54
certified coaches
Macros Inc 1:1 online weight loss coaching
Why online coaching works

Plans are static.
Bodies aren’t.

Every plan you’ve followed was built for the person you were on day one. Then your body adapted, the week got busy, and the plan stayed exactly the same. That’s the whole story of why it stopped working. Nothing more.

  • 01You log your food and training. Your own food, carbs included. Nothing banned.
  • 02Your coach reads it every week and spots what a formula can’t.
  • 03The plan changes before progress stalls. Targets follow your actual response, not the day-one estimate.
  • 04Repeat until it’s just how you live. The goal is you, running it yourself.
Every diet works at first.
The difference is what happens at the stall.
Goal Start The stall

On your own: the plateau settles in, the regain follows. You’ve lived this line.

With a coach: the stall triggers an adjustment, and the loss continues to goal.

Your weight loss coach

You don’t pick a coach.
We match you with the right one.

No scrolling through profiles, no gambling on your own pick. Tell us about your goal, your week and what you’ve tried, and we pair you with the coach who has worked with people in your exact spot.

  • 01Tell us about you. A short intake when you join, about 10 minutes.
  • 02Meet your coach within 48 hours. Matched to your goal, your schedule and your stage of life.
  • 03Not clicking? Switch free. One message, no questions asked.
The team
54 certified coaches on the team

Your match is in here. Chosen for you, not by luck.

Their specialities

Whatever you’re working with, someone on this team specializes in it. That’s what we match on: not just your goal, but your history, your schedule, and your stage of life.

Fat loss after 40 Menopause & hormones GLP-1 support Ending yo-yo dieting Strength training Busy family schedules Emotional eating Building muscle Home & travel workouts Long-term maintenance

And if the fit isn’t right? Switch coaches free, any time, with one message. Client-coach fit matters too much to leave to chance.

Inside a check-in

This is what an adjustment looks like.

Not a new plan. A small, deliberate change, made because your numbers said so, with the reasoning written out so you learn what your coach knows.

Your coach
Replies within your tier’s reply time
Example week
Tuesday
ClientWork dinner went long last night. Over on fat, barely hit half my protein. Feeling like I blew the week already.
CoachYou didn’t blow anything. One dinner is noise, the week is the signal. Don’t compensate by under-eating today. Hit your normal targets, front-load protein at breakfast and lunch, and we’re back on track by Thursday.
Friday
ClientScale’s been stuck at the same number for 10 days. Is this the plateau thing?
CoachYour weekly average is actually still trending down. Daily weight is lying to you. Measurements are down 1cm at the waist too. No changes yet. If the average flattens through Sunday’s check-in, I’ll adjust Monday.
Monday
CoachCheck-in reviewed. Average did flatten, so I’ve made the adjustment (right here →). Small, deliberate change. Nice week of logging, especially Tuesday’s recovery.

Week 6 adjustment

After Sunday check-in
Calories1,850 → 1,795
Carbs185g → 170g
Protein150g → 150g
Daily steps8,000 → 9,000

Coach’s reasoning: weekly average flattened for two weeks with logging accuracy high, so this is true adaptation, not noise. Small deficit bump plus steps keeps the loss moving without touching protein or your training fuel.

Example exchange, details changed. Every client’s thread looks different.

The evidence

What clients actually say.

Verified reviews, pulled live. No cherry picking. Look for the people whose week looks like yours.

Coaching plans and pricing

How much of the thinking should your coach carry?

Every plan is nutrition and fitness coaching with a real 1:1 coach. The only difference is how closely your coach is involved, and you can move up or down any month.

No contracts. Ever.

One month at a time. Stay as long as you need, leave when you’re ready, come back whenever you want. We’re trying to get you results, not keep you paying forever.

Accountability
Light touch

You know what to do. You want clear direction and someone keeping you honest.

$99 /mo

Nutrition and fitness coaching included

  • Personalized training and nutrition support
  • Monthly video check-in (15 min)
  • Coach reaches out once a week
  • Monthly stats snapshot
  • Replies within 48 hours (email, no instant chat)
Start Accountability
Most clients start here
Building
Hands-on

You want a coach shaping the plan with you, week by week, not just watching it.

$199 /mo

Nutrition and fitness coaching included

  • Everything in Accountability, plus
  • Custom-built plan from your coach, around your goals, equipment and schedule
  • Plan reviewed and adjusted weekly
  • Monthly video check-in (20 min) + 3 weekly written check-ins
  • Coach reaches out twice a week
  • Stats snapshot with coach commentary
  • Replies within 24 hours
Start Building or try free for 14 days
Committed
Full attention

Your coach carries the thinking and spots problems before you notice them.

$299 /mo

Nutrition and fitness coaching included

  • Everything in Building, plus
  • Plan adjusted as your weekly logs come in
  • Weekly video check-ins (20 min)
  • Coach reaches out five times a week
  • Priority replies
Start Committed

14-day free trial on Building · Every tier: cancel or switch anytime · HSA / FSA eligible

Accountability$99/mo Building$199/mo Committed$299/mo
Cost per day About $3.30 About $6.55 About $9.85
Training program Personalized Training Support Custom-built by your coach, around your goals, equipment and schedule Custom-built by your coach, around your goals, equipment and schedule
Plan adjustments Reviewed monthly Reviewed and adjusted weekly Adjusted as your weekly logs come in
Response time 48 hours (email, no instant chat) 24 hours Priority response
Check-ins Monthly video check-in (15 min) Monthly video check-in (20 min) + 3 weekly written check-ins Weekly video check-ins (20 min)
Proactive outreach Coach reaches out once a week Coach reaches out twice a week Coach reaches out five times a week
Progress report Stats snapshot Stats snapshot + coach commentary Stats snapshot + coach commentary
Yes. There’s genuinely no contract underneath. You pay one month at a time, and the only commitment is the month you’ve already paid for. Stop whenever you want, come back whenever you want.
Any month. Most people start on Building, and plenty step down to Accountability once the results are in and maintenance is the job. That’s the plan working, not a downgrade. Moving up or down takes one message.
Logging takes a few minutes a day. Video check-ins are 15 to 20 minutes, depending on your tier. The rest is your coach’s time, not yours. When a week goes sideways, you say so and the plan bends around it instead of you bending around the plan.
That describes most people who start here. The difference is that nothing on this plan is fixed: it changes as your body and your weeks change, and you leave when you’re ready. No contract, and Building is free for 14 days, so finding out costs you nothing.
Anyone can hand you numbers. Our free macro calculator already does. Coaching is what happens when the numbers stop working: your weight stalls, your schedule blows up, your appetite changes, and someone adjusts the plan and explains why, not just what.
No. We’re not signing you up for five days of HIIT or a 10K plan if that’s not your thing. Fitness is built around what you’ll actually do, and enjoy, because the workout that gets results is the one you stick with.
14-day free trial

Try Building free. No charge for 14 days.

The full Building plan, coach and all. Two weeks to find out whether having someone in your corner actually changes anything. Most people know by the end of week one.

  • A real coach, matched to you. Not a template, not a list to pick from.
  • Nutrition and training in one plan. So nothing contradicts anything.
  • Cancel any time in the 14 days and pay nothing.

Then $199/mo. No contracts, switch or cancel any month.

Start your free trial

Fill in the form and one of the team will be in touch to get you set up.

On a GLP-1? Coming off one?

The medication changes your appetite. Your coach builds the rest.

Same 1:1 coaching, same tiers. Your coach works alongside your prescriber on the two things the prescription doesn’t cover.

While you’re on it

Lose fat, not muscle.

With appetite down, the quiet risk is under-eating protein and losing lean mass along with the fat.

  • Protein-first targets sized to protect muscle while intake is low
  • Training programmed to keep strength through the loss
  • Food strategies for days when appetite and tolerance are unpredictable
When you come off it

Keep the result when appetite comes back.

This is where regain happens, and where almost nobody gets support. We build the off-ramp.

  • A planned transition for the months after your last dose
  • Hunger and portion skills rebuilt while the stakes are low
  • Targets adjusted week by week as your appetite normalizes
See coaching plans Read more about GLP-1 coaching

The honest bit: we’re coaches, not doctors. Medication stays between you and your prescriber. We handle the part the prescription doesn’t cover.

Not sure yet?

Talk to a human before you decide.

Ask anything by message, or book a quick call with a coach. No pressure, and no decision required today.

By message

Text us. A human texts back.

Ask anything: how it works, whether it fits your week, what a coach would say about your goal.

Average reply under two hours on weekdays.

By call

Book a 15-minute discovery call

A quick chat to figure out what you need and the honest best next step, even if that isn’t us.

No pressure. Just straight answers.

Coaching FAQ

Everything you’re wondering, answered.

Macros Inc coaching is personalized, one-on-one online nutrition and fitness coaching. You’re paired with a certified coach who builds a plan around your goals, lifestyle, preferences and experience, then adjusts it as your body responds. The aim is evidence-based guidance that gets you real, sustainable results, and leaves you able to run things yourself.
Coaching starts at $99 a month. Accountability is $99, Building is $199 and Committed is $299. Every tier includes nutrition and fitness coaching with a 1:1 coach; the price reflects how closely your coach is involved. There are no contracts, Building comes with a 14-day free trial, and plans are HSA/FSA eligible.
Every tier includes:
  • Personalized Training Support on Accountability, or a custom-built nutrition and fitness plan from your coach on Building and Committed, around your goals, equipment and schedule
  • Video check-ins with your coach (monthly on Accountability and Building, weekly on Committed)
  • Your coach reaching out to you during the week, not just waiting for you to message
  • Progress reports on your stats
  • Access to the Macros Inc client portal and community
The tiers differ in how often your plan is adjusted, how often your coach checks in, and how quickly they reply. The full comparison is under pricing.
On Building and Committed you message your coach directly through the Macros Inc coaching app, any time. Building replies within 24 hours; Committed gets priority replies. On Accountability you’re in touch by email with replies within 48 hours, and your coach reaches out to you once a week.
Yes. Every tier includes video check-ins with your coach: monthly on Accountability (15 min) and Building (20 min), weekly on Committed (20 min). It’s dedicated time to review progress, talk through what got in the way, and set the plan for the weeks ahead.
Tracking macros is a core part of our coaching philosophy because it provides measurable data. However, your coach can adjust your plan if you prefer a simpler approach such as portion control, calorie tracking, or focusing on food quality and habits. Coaching is all about what works for YOU, and we’ll work with you to find whatever method best fits your life.
No. Your plan is built from your own food, carbs included. Cutting out whole food groups is usually why past diets ended in a rebound. We set targets you can eat to for years, not weeks, and your coach adjusts them as you go.
No. Lifting a few times a week protects your muscle while you lose fat, which is what makes the result look the way you want it to. Your coach programs it around your schedule and your equipment, gym or no gym, and you don’t need to do cardio every day to lose weight.
Macros Inc combines expert coaching with education and community support. Unlike generic programs or one-size-fits-all templates, we create plans that evolve with your progress. Our goal is to empower you with the knowledge and confidence to manage your health long after coaching ends.
After signing up, you’ll complete a detailed intake form. We then match you with a coach who aligns with your goals. Your coach will review your intake, send you a welcome message, and begin crafting your personalized plan, typically within 24–48 hours.
Absolutely. Client-coach fit is important. If at any point you feel like your coach isn’t the best match, just reach out to support and we’ll find the right fit for you, no questions asked.
Whether you want to lose weight, gain muscle, improve energy, or just feel better in your body, our online nutrition coaching helps you get there with realistic, science-backed strategies. We meet you where you are and help you develop confidence with food choices.
Our coaches work with clients of all levels, from complete beginners to seasoned athletes. If you’re just starting out, we’ll focus on building consistency, confidence, and foundational movements, tailoring everything to your schedule and goals.
Yes! We work with a large team of certified coaches, each with specific expertise. During onboarding, you can request preferences and we’ll pair you with someone experienced in areas like fat loss, strength training, lifestyle coaching, or performance optimization.
No gym? No problem. Our fitness coaching is highly adaptable. Whether you train at home with bodyweight or have access to a full gym setup, your coach will build a program that maximizes what you have and supports your goals.

Still wondering something? Message the team. Average reply is under two hours on weekdays.

Make this your last restart.

Pick a plan, meet your coach within 48 hours, and never face a stall on your own again.

See coaching plans Talk to us first
★ 4.87 from 1,448 reviews ✓ 40,000+ clients coached ✓ No contracts, cancel anytime ✓ HSA / FSA eligible